“Environmentally friendly fabrics can also make great fashions. I hope that my work will be able to achieve sustainability while affecting the environment.†Stella McCartney has a distinctive personality, bold and confident, unique charm. It operates a brand of the same name and is an important symbol of British fashion. On January 13th, Stella McCartney will bring Falabella GO series new backpacks to exclusively launch Viplolux VIPLUX, a luxury e-commerce platform owned by Vipshop, and present the harmony aesthetic of fashion and environmental protection to the 300 million members of Vipshop. The essence of the design of the backpack.
Vipshop Luxury VIPLUX is a subsidiary channel of Vipshop. It promotes international big-name and global high-quality fashion products. It has reached strategic cooperation with more than 200 top international brands so far, according to the user's classification for fine operation recommendation, selected 10,000 fashion boutiques. And provide professional matching guides. With official products and value discounts as the core, users can buy the world's big names at a lower price.
Stella McCartney Lands in China's Fashion E-Commerce Vipshop
At the age of 25, Stella McCartney replaced fashion leader Karl Lagerfeld as the chief designer of luxury brand Chloe. In just a few years, under the cooperation of the Kering Group, the brand of the same name was founded under his own name and became a synonym for wearing a comfortable, sexy and modern style. As she hopes, her design can give women the feeling of strength and self-confidence.
Stella McCartney also devoted her life to the promotion of vegetarianism and refused to use any leather and fur material in the design, thus gaining quite a lot of charismatic supporters worldwide. Fantasy Fan Ye, Zhao Wei, Angelababy, and Li Yuchun all have their favorites. The exclusive online cooperation between Vipshop and Stella McCartney Falabella GO series backpacks will surely bring a pioneering fashion experience to 300 million member users.
China E-commerce Vipshop delivers a unique culture that integrates fashion and environmental protection
All along, VIPLUX, the subsidiary channel of Vipshop, which promotes international big names, has attracted the attention through the correct understanding and full understanding of fashion trends, and the virtues of Weipin Club's channel, big data analysis, and open and win-win attitude. Including Marc Jacobs, Emporio Armani, Versace, Roberto Cavalli, Trussardi, Diesel and more than 200 top international brands reached a strategic cooperation, a strong enabling ability, making Vipshop the platform of choice for many international brands and pursuing quality for China. , fashion consumers provide a higher quality lifestyle.
While under the brand mission of "inheriting quality life and enhancing happiness experience," VIP will continue to invest in public welfare undertakings and adhere to the sustainable development of public welfare. The cooperation between Vipshop and Stella McCartney can be said to be a match for fashion ideas, and it is also a result of the sight of global sustainable development.
With the arrival of Stella McCartney, it is believed that users of Vipshop will receive new fashion ideas and fashion collocations. We also firmly believe that every user who chooses Stella McCartney can convey the love of Green Earth and influence the world. Environmental protection.
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