Briefly describe three aspects of the focus of innovation transformation of retail enterprises in China

Yesterday, the reporter learned from the website of the Ministry of Commerce that the head of the Circulation Industry Development Department of the Ministry of Commerce introduced relevant information on the development of China's retail industry in the first half of 2017. Since the beginning of this year, China's economy has been stable and the income of residents has grown steadily. All localities have actively implemented the "Opinions of the General Office of the State Council on Promoting the Transformation of Entity Retail Innovation". The development of the retail industry has shown good momentum, sales growth has accelerated, operational efficiency has improved, and enterprise innovation The transformation continues to deepen.


The person in charge pointed out that the development of China's retail industry in the first half of 2017 showed four characteristics:

First, the industry sales growth accelerated. The sales of 2,300 typical retail enterprises increased by 4.1% year-on-year, and the growth rate was 3.3 percentage points higher than the same period of the previous year. Among them, sales in the second quarter increased by 4.7% year-on-year, an increase of 1.2 percentage points from the previous quarter.

Second, the company's profitability has increased. The operating profit and total profit of retail enterprises increased by 7.6% and 6.6% respectively year-on-year, 7.8 and 14.3 percentage points higher than the same period of last year, respectively, and the warming trend was highlighted. The growth rate of main business income was 2.1 percentage points higher than the cost growth rate, which was 5.3% and 3.2% respectively. The cost reduction and efficiency increase achieved certain results.

Third, the physical business has generally improved. Sales of specialty stores, specialty stores, supermarkets, large supermarkets, and department stores increased by 8.8%, 5.7%, 3.6%, 3.4%, and 1.2%, respectively, and the growth rate accelerated by 9.0, 5.1, 2.7, 2.6, and 1.1 percentage points respectively. The growth rate of convenience stores slowed by 0.9 percentage points year-on-year, but still reached 7.2%.

Fourth, the willingness to open stores is enhanced. Retail companies are actively formulating store-opening plans, taking into account the transformation of old stores, and vigorously promoting the "entity + Internet" integrated development model. Suning Yunshang plans to open 1,000 directly operated stores and 100 cloud stores; Jiajiayue plans to open 73 new stores and transform 116 stores.

The person in charge said that in the first half of 2017, the innovation transformation of China's retail enterprises focused on three aspects:

First, the online and offline depths merge into a normal state. Entity retail and network e-commerce gradually develop from independence, confrontation to integration and cooperation, complement each other and achieve a win-win situation. For example, Alibaba and Jingdong have merged and developed through the acquisition of traditional retail enterprises and the establishment of offline physical stores.

Second, multi-format cross-border development into the mainstream. Retail enterprises are transforming into multi-format, multi-domain aggregation and synergy around diversified and personalized consumer demand. For example, Dashang Co., Ltd. and Yonghui actively try to diversify into the lifestyle of food service and entertainment on the basis of retail, and actively adapt to the needs of consumers and improve the matching of business circles.

Third, information technology driving is dominant. Information technologies such as big data, Internet of Things, face recognition, and mobile payment are becoming more mature, providing technical support for enterprise innovation and upgrading. For example, Wumei's "free purchase", high-intelligence unmanned convenience stores and other emerging technology applications, more and more companies are trying to use big data technology to portray the user's consumption habits, demand-oriented, and achieve precise marketing.

The person in charge said that with the continuous structural reform of the supply side and the gradual recovery of the global economy, the macroeconomic environment for the development of the retail industry will continue to be stable. Under the guidance of new consumer demand, retail enterprises actively promote the exploration of new technologies and new models, develop diversified and omni-channel operations, further reduce costs, improve efficiency, and provide excellent services, and continue to deepen innovation and transformation.

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