Cashmere is grown on goats (Note: It must be "goat", not "sheep"! "Sheep" is called "wool!") The outer skin layer is covered with a thin layer of fine hair at the base of goat hair. velvet. It grows when it enters the cold in winter and resists the cold. It will fall off after warming and it will fall off. It naturally adapts to the climate and belongs to rare special animal fibers.
Since Asia’s Kashmir was historically the center of delivery of cashmere to Europe, it is customary to call cashmere “Cashmere†internationally, which is what Chinese people used to say “Cashmereâ€.
The reason why cashmere is precious is not only due to the scarcity of production (which accounts for only 0.2% of the world's total animal fiber output), but more importantly, its excellent quality and characteristics.
Cashmere is much finer than wool, and outer scales are also finer and smoother than wool. Therefore, they are lightweight, soft, and good in toughness. They are particularly suitable for making underwear and quilts. Cashmere, which is unmatched by any other fiber, is hailed by people in the industry as "fiber gemstones," "fiber queens," and "soft gold." About 70% of the cashmere in the world is produced in China. The quality of Chinese cashmere is also better than other countries. Inner Mongolia, Shaanxi, Ningxia, Qinghai, Gansu and Xinjiang are the main producing areas of cashmere in China.
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It is because of the high quality, scarcity and preciousness of cashmere that some unscrupulous businessmen have taken up its idea. In order to increase profits, they chose to produce and sell cashmere products that are cheaper, fine wool.
According to the current widely used cashmere products industry standard - "cashmere knitwear" provisions, pure cashmere, cashmere blended knitwear containing 30% or more can be called cashmere products. Not long ago, CCTV’s “Weekly Quality Report†exposed a group of cashmere products with unqualified fiber content, followed by shoddy products, and counterfeit products, as well as their production and sales companies.
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Now in the winter, the sales of online cashmere products are extremely hot. CCTV reporters found nearly 2 million pieces of “cashmere†products in Jingdong Mall and more than 100 pages of “cashmere†products on Taobao.com. The prices of these cashmere products are very different from those of pure cashmere cashmere sweaters, which are also known as “100% cashmereâ€. Some of them are priced at a thousand dollars, and some are only two or three hundred dollars.
For this reason, as the Inner Mongolia Autonomous Region where cashmere manufactures and sells large quantities, its Quality Supervision Bureau has launched special supervision and spot checks on cashmere products sold on the e-commerce platform. Spot checks involve a total of Taobao, Tmall, Jingdong, Dangdang, No. 1 stores and pats. Net 6 appliance business.
The result of spot check is not optimistic, especially the problem of unsatisfactory cashmere fiber content. Of the 130 batches of samples sampled, 60 batches of samples were found to be unacceptable in fiber content, and the detected failure rate was 46%. Of these, 52 batches of samples with nominal “cashmere†actually detected cashmere content of less than 30%, which means that they cannot be called cashmere products at all.
Known as "100% cashmere", the result is "100% wool"; even marked "100% cashmere", after the inspection found a pile of cashmere. In addition to product quality, product identification issues are also prominent. Among the 130 batches of samples, there were 100 batches of product labels and instructions for use that were unacceptable, and the failure rate reached 77%. Some even belong to "three no products."
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So, how do these online stores sell these poor cashmere products? According to a survey conducted by reporters, their methods are endless, and they can even be said to be extremely useful.
First, fake places of origin. Because the Inner Mongolia Autonomous Region is the main producing area of ​​China's high-quality cashmere products, accounting for 70% of the country's total production, so many of the actual delivery and production sites are not in Inner Mongolia, but the origin or delivery of the place marked as "Inner Mongolia."
Second, impersonating well-known brand outlet stores and discount stores. Ordos in Inner Mongolia is a gathering area for cashmere production. “Ordos†is a well-known brand. Some merchants counterfeited the trademarks of "Ordos" and other famous brands for sales.
Third, upload forgery detection reports. In order to increase credibility, some online stores have uploaded test reports, but actual test results have greatly differed from their uploaded data.
Fourth, play word games. Some merchants intentionally confuse concepts in order to increase sales, and use words such as “sheep cashmere†and “goat cashmere†to mislead consumers during web page promotion. However, in fact, the so-called "sheep cashmere" and "goat cashmere" are all wool, not cashmere.
Fifth, sales of overdue, non-compliance of the backlog of goods. Many cashmere products sold online are stockpiled by companies, and their testing does not meet the standards. They do not meet the relevant requirements of current standards. The e-commerce platform has become the sales channel for many companies' liquidation inventory.
Cashmere is used to keep warm, you can see the above test results, do you feel a bit cool? According to inspection personnel, although the production of cashmere products has certain technological and technical requirements, as long as subjectively want to produce qualified products, the vast majority of production companies can do it. Therefore, the main problem is precisely in the sales channel. The relevant departments must strengthen the supervision of e-commerce without delay.
Finally, Xiao Bian reminds you that the purchase of cashmere products or try to choose the regular manufacturers, I hope you all can have a warm winter.
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