Move towards the most influential city of fleece spinning

Summary:

Under the sunlight, a blue building is neatly arranged, straight and straight asphalt road runs through the north and south, and the novelty and unique office buildings and exhibition halls are full of fashionable and modern atmosphere. Here is the modern wool cashmere industrial park of Ordos Cashmere Group, which is attracting attention from the cashmere textile industry in the whole country and the world. .

With the opportunity of the relocation and construction of the park, armed with high technology, and supported by brand value, Erdos Cashmere Group, a veteran cashmere spinning company, swept away the “old and old” impression and revived. The upgrading of the Ordos Cashmere Group is just one aspect of the revitalization of the Dongsheng Rong textile industry. Dongsheng District relied on the development of high-quality cashmere textile industry, with the construction of the park as the starting point, leading enterprises as leaders, and merging resources of all parties, innovating and developing ideas. The development of the cashmere spinning industry was “good for the scenery”.

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Bottom thick structure superior technology new

Speaking of cashmere companies, we must say that Ordos Cashmere Group, Erdos cashmere sweater is known all over the world, it embodies the wisdom and creativity of the Ordos people, it shows the sublimation of corporate philosophy, but also shaped the corporate image.

Time flow, with the adjustment and optimization of regional economic structure, Dongsheng blew the clarion call for the upgrading of traditional industries. As a leading enterprise in Dongsheng's cashmere spinning industry, Ordos Group has established the Hantai Modern Cashmere Industrial Park with first-rate standards as an important task. The cashmere industrial park built on the principle of “modernization, automation, green energy conservation and environmental protection, and high efficiency and high standards” integrates the existing production capacity, transforms some of the existing equipment of each plant, eliminates outdated production equipment and processes, and prioritizes The domestic and foreign advanced, energy-efficient textile dyeing and finishing production equipment and technology are selected. After the park is completed, it will become the world’s largest modernized textile industrial park with first-class technology, energy-saving and environmental protection, and garden-like.

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At present, the production plant area has been relocated and put into production, forming a production capacity of 5 million pieces of various kinds of cashmere spinning products, 1,200 tons of spinning yarn, 1000 tons of combing, and 600,000 meters of fabric. In 2015, it produced 844.1 tons of yarns, 2.283 million cashmere sweaters, and 495,000 scarfs and shawls. The company realized sales income of 7.968 billion yuan and paid taxes of 228 million yuan.

Technological innovation is the primary productive force. Ordos Cashmere Group now has a domestically recognized first-class pilot base such as an enterprise technology center, a production-study-research cooperation system, and a nationally-recognized laboratories, and has continuously carried out technological innovations in cashmere deep processing during production. At the same time, it hired an internationally renowned design master who had won the French President’s “Knight's Medal” to serve as the artistic director of the main brand in Ordos. He hired the chairman of the Hong Kong Designers Association as the design director of “1436”, the top brand of Ordos, and introduced the concept of internationalization. Ordos and "1436" will be built into international famous clothing brands and international cashmere luxury brands. As a veteran traditional company, Ordos Cashmere Group took advantage of the overall relocation to upgrade the production line, eliminate backward production equipment and processes, and prioritize the use of advanced, energy-efficient textile dyeing and finishing equipment and technologies at home and abroad. Starting a new round of comprehensive industrial upgrading and upgrading, it has entered a major leap-forward period in which the major garment industry, consisting mainly of cashmere, is comprehensive and in-depth.

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High-tech and modern "arms" have not only consolidated the leading position of Ordos Cashmere Group in the industry, but also played an effective leading role in leading the Dongsheng Cashmere Industry. In the face of the complex and ever-changing market situation, large enterprises have built a solid foundation, dealt with calmly, the flexible transformation of ideas for small and medium-sized micro-enterprises, innovative development models, e-commerce, front-to-back plants, Baotuan development and other diversified development models for small and medium micro-velvet spinning The rooting and growth of the enterprise has won a vast world.

Good policy, good confidence, rapid development

As one of the important traditional advantageous industries in Dongsheng District and the most representative national industry, the development of the cashmere industry has received the attention and support of party committees and governments at all levels. Under the guidance of the comprehensive revitalization of the cashmere spinning industry, the urban area Party committees and governments of different levels have successively issued relevant policy documents, paving the way for the revitalization and upgrading of the cashmere textile industry and laying a solid foundation.

In the specific work, Dongsheng District will increase its support for the construction of high-quality cashmere raw material bases; increase infrastructure construction in the park and increase the carrying capacity of the park; focus on supporting leading enterprises, fostering the development of small and medium-sized enterprises, and promoting the development of cashmere industry clusters; Strengthen brand building, further expand the market, improve the level of internationalization; encourage enterprises to technological innovation, improve the ability of independent innovation; strengthen the training of talent reserves, innovate the management system; increase efforts to attract investment and form a diversified development pattern of cashmere industry.

In addition, the municipal finance will set a special capital for the city-level cashmere industry development of 100 million yuan each year for the construction of supporting facilities, raw material bases, scientific and technological innovations, brand building, talents introduction, technology research and development, and products for Dongsheng District modern cashmere industrial park. Inspection, network marketing and market development. At the same time, encourage enterprises to implement brand building, increase support for the construction of independent brands, include the construction of “World Famous Brands” as a special fund for city-level cashmere industry development, and create a one-time reward of 10 million yuan for each world brand. In terms of entrepreneurship, graduates of the Dongsheng Modern Cashmere Industrial Park engaged in the cashmere textile industry enjoy the city's “100,000 Dreams of Entrepreneurial Employment and Dream Management” preferential policy, and apply for public rental housing, employment subsidies, vocational skills training subsidies, and a small amount. Provide financial support for loans and other aspects.

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As the main position of the development of the cashmere spinning industry, Dongsheng actively implements the spirit of the city's relevant policies, and categorizes the cashmere spinning industry as the focus and potential of Dongsheng’s transformation and development. It strives to grow and strengthen the cashmere spinning industry and strives to create the best in the country. Influential high-quality cashmere spinning products processing base and trade center. In the specific work, Dongsheng will focus on the geographical advantages of the main producing areas of Erdos cashmere raw materials, leveraging the “Ordos” brand effect, implement various support policies, and focus on building a cashmere textile industrial chain cluster, and must focus on resources to promote Super Ningxia cashmere spinning industry as a benchmark to fully revitalize national brands. Deeply implemented the “Opinions on the Revitalization of the City's Cashmere Industry Development Policy” and set up a cashmere industry development fund to increase support for raw cash collection and discount, OEM orders awards, brand R&D, etc.; Accelerate Evelong Carding Plant No. 2, Cashmere Exhibition Hall, The construction of cashmere testing and inspection center; the establishment of e-commerce sales platform, the establishment of a cashmere textile product trading market, the active implementation of personalized customization and OEM production, and efforts to strive for the production and sales of cashmere products exceeded 4 million pieces and the original cashmere collection and storage exceeded 4,000 tons during the year.

The wind is full of sailing. When Dongsheng District builds its quality Dongsheng, relying on the “big tree” policy, the cashmere textile industry has risen. The confidence and efforts of every practitioner are bound to work together to form a powerful Wang Yang. The sea, pushing the industry giants to go ahead.

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